Paraclete LPM
PROFESSIONAL SERVICES / law / perth / australiaParaclete wanted to establish a brand that would reassure clients would be in extremely capable, professional hands that understand their needs and will deliver on what is necessary to produce an outstanding result.
The brand identity offers clients a glimpse into what to expect from Paraclete LPM; professionalism, precision and trust. The design elements intentionally and thoughtfully work together to create a modern and corporate look and feel.
The brand mark is a geometric 3D style P. It can be viewed 2 ways which was highlighting the type of legal work provided by Paracelete - working with both companies and legal firms. The type has been customised to reflect the angle in the brand mark.
Keywords:
Professional, sophisticated, contemporary, understated
Design Projects Completed:
Full logo suite (multiple logo orientations and submarks) supplied in a range of colours and file types
Brand guide PDF
Business Card
Letterhead template
Custom pattern design
“I had a mental picture of what I wanted to express, but not the skills to express it. Claire converted my mental picture into a living breathing brand that conveys exactly what I want it to, so I can focus on my core business. My new branding is my introduction to potential clients, ahead of actually meeting me, it sets the right tone so my “first” in-person impression will be a good one.”